Welcome to the Unclear Island

Many people identify themselves as either “definitely not a Christian” or “definitely a Christian,” but the world today includes those who do not place themselves into one of these categories. In fact, they may not relate to either label at all. That’s why the Audience Map includes the “Unclear” region. It’s not a stage of spiritual growth, but a distinct region that reflects a different kind of spiritual identity marked by ambiguity, complexity, or evolving views. By exploring how people in this region see themselves, we can better discern how to walk with them toward Jesus.

This region is still under construction with new research studies scheduled for later in 2025.

What people in Unclear say

“I was a Christian in church for many years. However I don’t feel I was treated very well at church and it has led me to question my religion, so I would say I am not too sure. This is why I say I align with Christianity and a non-religious belief.”

“I do not know the truth of the matter, so I’m withholding my judgment, even though I have some idea which belief systems make more or less sense.”

“I am a follower and believe [in] Jesus, but I’m not going to the church anymore. I just follow the [values]. [I decided to be agnostic because I] believe there’s a greater power, but it doesn’t need to be labeled as Christian, Catholic, Buddhist or [anything] else.”

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